Growth strategy along the whole funnel

We help you define and execute your product & growth strategy along the whole funnel from acquisition to revenue.

Photo Vault

The Photo Vault app allows 50M+ users to store data securely on their phone. Kasva prepared multiple activation and monetization experiments, performed user testing, and redesigned parts of the app.

Activation • Monetization • Experimentation • UX/UI Design

Uproad

Uproad is the leading mobile tolling payment solution in the United States. Kasva provided the Product & Growth lead, generating new business models and increasing subscription revenue by more than 7X

Activation • Monetization • Experimentation • Analytics • Product Strategy

PONS

PONS provides dictionaries and language learning services to 10M+ users. Kasva designed new activation and monetization experiments, and supported with the implementation of a new mobile growth stack.

Activation • Monetization • Experimentation • UX/UI Design • Analytics

Bid farewell to cheap acquisition, embrace the era of LTV

Customer acquisition costs are increasing, mainly due to increased competition and higher privacy restrictions (e.g. ATT).

In order to keep profitable LTV:CAC ratios and have fast payback periods, apps need to focus on improving their LTV.

Modern apps that want to strive in this new environment need to have

01

Right Martech & Growth stack

02

Product processes

03

Product analytics

04

UX design & user psychology skills

05

Fast experimentations

06

Activation (CRO)

07

Monetization (incl. paywall)

08

Retention & Engagement

09

Usability testing

10

Accompanying CRM measures

Tools we like to work with

Tools we like to work with

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